Overview: This safe have fund focuses on short-term bonds issued by the U.S. government, an asset class that generally performs well when stocks struggle.

ETF Alternatives: There are dozens of short term bond ETFs; TUZ offers similar exposure to Treasuries, while CSJ focuses on short-dated investment grade corporate bonds and HYS taps into short term junk bonds.

17. Russell 1000 Value Index Fund (IWD)

Overview: This ETF is the previously mentioned value counterpart to IWF, focusing on large cap stocks with value characteristics such as high dividend yields.

ETF Alternatives: Again, a pure value ETF from Guggenheim stands out as a potential alternative to IWD. The Guggenheim S&P 500 Pure Value ETF (RPV) is linked to an index with much stricter value requirements for inclusion.

18. Dow Jones Industrial Average ETF (DIA)

Overview: This is the only ETF linked to perhaps the most widely followed stock benchmark in the world: the Dow Jones Industrial Average.

ETF Alternatives: DIA is not the most balanced product in the world; there are only 30 components, and the price-weighted methodology of the underlying benchmark can  result in a top heavy portfolio. There are a handful of other mega cap ETFs, including the iShares S&P 100 Index Fund (OEF) and Rydex Russell Top 50 ETF (XLG).

19. MSCI Brazil Index Fund (EWZ)

Overview: The largest country-specific international equity ETF, EWZ offers exposure to many of the largest Brazilian companies.

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