Fidelity Charitable, a donor-advised fund, has created a program called Charitable Planning Practice Management to help advisors assist clients with their philanthropic goals, the fund announced Tuesday.
The educational and counseling program is designed to enable advisors to include philanthropy in a holistic financial planning practice.
“With up to 27 percent of the $30 trillion expected to transfer from the boomer generation to their heirs by 2026, charitable planning, as a part of holistic wealth management, is a significant client need,” says Krystal Kiley, vice president of relationship and practice management at Fidelity Charitable.
“Advisors who incorporate this into their client conversations will differentiate themselves and earn the trust of the next generation,” she adds.
The program is designed to help advisors learn where they need to improve their practices for philanthropic planning and to improve their skills for clients, Fidelity Charitable says.