Genworth Financial Wealth Management (GFWM) of Pleaseant Hill, Calif., has appointed Myra Rothfeld as chief marketing officer. Rothfeld will lead marketing, brand strategy and product management initiatives in support of the independent financial advisors GFWM serves.
Most recently at Citibank, Rothfeld led the development of a new independent advisor channel to expand solutions for the bank's high-net-worth clients. Prior to that, she was senior vice president, marketing for Schwab Institutional where she was responsible for marketing, client experience and product management for the independent RIA business.
Genworth Financial Wealth Management, a subsidiary of Genworth Financial Inc., helps independent financial advisors build their businesses by providing comprehensive support across every phase of their operation. GFWM has over $20 billion in assets and helps more than 6,000 advisors meet their clients' wealth management and investment needs.