@Directorblue: If your audience is living in this space ... you have to be there too. @Transamerica

@drexemilessmith: Correct problems before they get to YouTube!

@FinSocMedia: As social evolves the lines between people and brands blur. Glen Reardon

@FSmmrs: Content needs to be snackable (bite sized). @sjoh

@ggrachel: Companies that integrate social across the enterprise, rather than keeping it in a vertical silo, see more business.

?@gmazel41: Great creative drives marketing. Its goal is to drive word of mouth when consumed and shared as a link. Curtis Hougland

@GPMLifeBrian: Be 'flaw-some.' Turn your flaws into awesome. @equalman

@LauraMeadeKirk: If you can engage your customer on social sites, their brand loyalty can be 30-40 percent higher. @curtis_hougland

@LIMRA: Social Media is integral to search ranking. @curtis_hougland

@LIMRA_CRS: Customers want utility, entertainment, value & reciprocity. @curtis_hougland -- Far reaching implications! #llsmc