The American Institute of Certified Public Accountants (AICPA) has created a portal for CPAs to help them become personal financial planners.
The PFP Practice Portal (http://pfp.aicpa.org/practiceportal) provides links for a host of topics ranging from regulatory issues and technology to practice management and networking groups.
It also provides information on how CPAs can attain the personal financial specialist (PFS) credential, which is granted by the AICPA to CPAs who meet the requirements to become personal financial planners.
In the regulatory section, the portal has information on selecting the right business model, along with the registration and compliance needs required by that particular model. The site also provides technology tips on which software and hardware to select, while the networking link has information on upcoming industry events and how to join the PFP networking group.
The practice management link contains results from a joint study of CPA financial planning and advisory practices from the personal financial planning section of the AICPA and Moss Adams LLP. It also offers marketing and media toolkits.
The sight aims to help CPAs expand their business and maintain clients who might otherwise leave for other firms offering both traditional CPA services and personal financial planning.