FA Whitepapers

Whitepapers Archive  |  Market and Economic Outlook
 


April 2021   

 

Building Your Breakaway Brand: The Ultimate Marketing Guide for Newly Independent RIAs
 

For newly independent RIAs, establishing brand presence is critical to the beginning of the breakaway journey. You need to define your value proposition, identify your target audience, and determine how to reach them.

 

But it can be difficult to find time to dedicate to your marketing plan—and even tougher to figure out where to start.

 

In this interactive ebook, you’ll walk through every step of building a successful marketing plan, including:

 

● Setting reasonable goals
● Determining KPIs for measuring success
● Establishing your new firm’s value proposition

 

And more! Start your business off with a powerful marketing plan. Download the ebook today.


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Building Your Breakaway Brand: The Ultimate Marketing Guide for Newly Independent RIAs
 

Most financial advisors possess all the skills necessary to serve high net worth investors. But for this uniquely complex target audience, adding them to your book of business might come down to simply attracting and engaging them in the first place.

 

In this whitepaper, we look at the important process of determining what HNW investors expect from a financial advisor, examine the differences in strategies for serving HNW and mass affluent clients, and explore:

 

● Why digital adoption is so critical for advisors seeking HNW business
● The five key principles for effective communication with HNW prospects
● How you can use technology to attract, engage, and retain this targe audience

 

And more. Download the ebook now to master the tools for attracting HNW clients!


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Societal Shifts in Investing and What it Means to Real Estate
 

Buchanan Street Partners’ Co-Founder and Chairman, Robert Brunswick offers commentary on current societal shifts affecting the investment community at large and what they mean to real estate.  Topics covered include capital flows, ESG and corporate social responsibility, demographic shifts and technology’s influence on the real estate space.


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3 Key Considerations for a Successful Breakaway
 

For advisors seeking the benefits of independent practice, a smooth and efficient transition is key to ensuring their client base stays intact. And nothing is more critical to client retention during that stage than the tech stack.

 

But as the advisor fintech space has become so expansive many advisors transitioning from wirehouses don’t have the technological expertise to evaluate and determine what tech stack is best for their business and meets their unique needs.

 

This eBook provides insight into 3 key considerations advisors should weigh when building their tech stack, to assist advisors through the journey to independence.


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Early Distributions From Nonqualified Deferred Compensation Plans
 

Common questions and answers from employee and employer perspectives on early distributions from NQDC plans



Shifting To A Zero-Emission Economy
 

Globally, countries are evaluating the implementation of climate change policies that could lead to a zero-emission economy in the near future. Learn more about the renewable technologies behind this shift, and more from Diamond Hill Capital Management.




The Idea Multiplier: An Acceleration Of Innovation Is Coming
 

This groundbreaking research from Vanguard predicts unprecedented global idea sharing that may drive growth and could profoundly influence how you help your clients plan for the future.



Selecting the Right Technology to Scale Your Firm Sustainably
 

As advisory firms scale, so does their complexity. Tech stacks that may have worked in the early stages of firm growth may not be able to support teams operating at scale. That's why now more than ever, it is important for firms to accurately define their needs and requirements when selecting new technology to support their goals and vision.



In this eBook, we’ll cover some of the complex technology demands to consider and the right approach to take to build a scalable tech stack and a solid technology foundation.


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