Tagge Rutherford Financial Group, headquartered in Omaha, Neb., has joined LPL Financial’s broker-dealer and corporate RIA platforms, which leverage LPL as custodian, the companies announced today in a news release.

Tagge Rutherford was formerly with El Segundo, Calif.-based Cetera Financial Group, the second-largest family of independent broker-dealers in the United States, where the firm managed approximately $1 billion in client assets.

Founded in 1993, Tagge Rutherford is a full-service practice led by Scott Norvell, Monte Peterson, Chad Peterson, Adam Bailey and Nate Edie. It has 25 advisors and a 25-member support staff.

As the firm’s clientele has grown, so has its administrative needs, according to Peterson, the firm’s president. Amid the ongoing economic and health tumult created by the Covid-19 pandemic, he and his leadership team decided that with increased reliance on technology to serve their clients remotely, the time was right to switch partners. He said in the news release that LPL’s integrated workflow, which powers the account opening process, would make client onboarding easier and seamless.

“Our business continues to grow as the world around us evolves,” Peterson said in the news release. “We recognized a need for a change—one that impacts clients positively and creates more office efficiencies.”

LPL Financial, headquartered in Fort Mill, S.C., San Diego and Boston, is the nation’s largest independent broker-dealer.