Philadelphia (January 17, 2019)

- Today, Asset-Map announces that John DeVincent has joined the company’s Board of Directors, bringing more than 20 years of financial client service and marketing experience. As Chief Experience Officer of Finlocity Community, LLC, DeVincent brings unique expertise in engaging with the financial community and growing businesses in the financial services industry.

“We are thrilled to welcome John to our board,” said H. Adam Holt, founder, and Chief Executive Officer at Asset-Map. “John brings a wealth of experience in our industry having held c-level roles with significant leading fintech companies. He has seen all stages of the corporate journey from start-up phase through private equity owners, manager buy-backs and even successful exits. His perspective on the tight-knit financial services community and experience will be a significant contribution to our team.”

Prior to joining Finlocity, DeVincent was one of the key executives to help start eMoney Advisor and played an instrumental role in the development of its award-winning technology solution. After eMoney, DeVincent went on to help document management software company Docupace Technologies, and publishing network MobSoc Media grow their own market presences. Asset-Map now joins that esteemed list.

DeVincent says, “When the opportunity to be part of a winning team like Asset-Map came to me I was all-in. Having followed the company for the past few years, I became a big believer in its powerful simplicity. When I experienced Asset-Map with my financial advisor, I knew right away the team was on to something big.”

As both a financial professional who brought new tools to the market as well as a customer of financial advising, DeVincent has a unique understanding of consumer needs. He explains, “Despite my access to some of the best-known technology platforms in finance, the Asset-Map Platform was what I always wanted. Customers of financial advisors are seeking greater understanding of their big picture and want enough detail to make good decisions but visual clarity that can be used to have better conversations; not only with their advisor - but also with their family and partners. Asset-Map is truly the future of financial advice client engagement. “

DeVincent gained his market knowledge as an Investment Advisor from Valley Forge Asset Management where he started his career. Since that time, he has focused on working with innovative solution providers, like Asset-Map, providing his expertise to help them reach new customers and thrive.