• “This is an incredibly important subject. From personal experience and observation, schools are not prepared to deal with such emotionally debilitating events. Putting a spotlight on this issue empowers the hurting party, as well as the educational institution. This good work needs to be done.”

• “Our school now calls us a community partner.”

• “I have presented the program to nearly a dozen schools. Each presentation reignites my passion for the work that I do.”

The program’s value for local schools and communities is clear. At the same time, participating agents and employees are deriving enormous value, too—refining their professional skills as they receive lessons in empathy and client service, becoming even more aligned with our company’s core values in the process.

Financial Security In Context

The commitment to provide support for families when they need it most is deeply ingrained in our company’s fabric. But we believe the opportunity to powerfully link business mission and social cause is open to any financial services provider.

Across the board, our industry’s service implicitly addresses a profound need: financial security and the fundamental human well-being that comes with it. That can be the starting point for attention to a spectrum of vital community cares and concerns where our industry’s workforce can help close critical support gaps.

And when a firm decides to make a societal impact nationally, we believe its people will welcome the chance to step up locally—and be champions.

Mark Madgett is head of agency for New York Life. Heather Nesle is president of the New York Life Foundation.

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