Industry veteran Daniel (Danny) Rodriguez has joined Snowden Lane Partners in its Coral Gables, Fla., office as partner and managing director, the company announced today in a news release.

Rodriguez, with more than three decades of experience advising clients, joins the firm from Merrill Lynch, where he managed $84 million in client assets as senior vice president, portfolio advisor. 

Tatiana Martinez-Ventura, Rodriguez’s longtime associate, will join him at Snowden Lane as senior registered client relationship manager, planning and investment analyst. Rodriguez and Martinez-Ventura serve both international and domestic high-net-worth individuals, families, and corporations.

Founded in 2011, Snowden Lane Partners is a hybrid registered investment advisor and broker-dealer headquartered in New York City.