Two North Dakota financial advisors who managed about $225 million in advisory, brokerage and retirement plan assets with Cetera have jumped to LPL Financial’s broker-dealer, RIA and custodial platforms.
San Diego, Calif.-based LPL announced today in a release that Michael Elsberry and Eric Carlson brought their 10-year-old firm, Northern Plains Financial, of Grand Forks, N.D., to take advantage of LPL’s “extensive resources, custom solutions and differentiated service experiences.” The advisors also noted that LPL’s platforms and support allow them to handle their clients’ accounts with the desired speed and efficiency.
Elsberry and Carlson, his “lifelong friend” who joined Northern Plains in 2021, are accompanied by Jerrilyn D. Walstad, branch operations manager, and support staff members Amy Nygaard and Jamie Blodgett, according to the release.
Northern Plains offers a “full spectrum of financial planning and investment management services, with a niche serving those in the farming and ranching community, as well as business owners who love to hunt and fish,” LPL said in the release.
Elsberry, who founded the firm in 2014, is described as an avid hunter who also raises mule deer for breeding stock. “I enjoy working with folks who share my passion for the outdoors,” Elsberry, who has more than 20 years of experience in financial services, said in a statement. “We’ve found that our holistic approach to financial planning empowers clients to realize their unique financial goals through the implementation of tailored strategies.”
Elsberry added, “In our quest for a partner that mirrors our commitment to providing exceptional experiences and putting clients’ best interests first, LPL emerged as the clear choice.”
“As a partner with scale, LPL invests in innovative capabilities and strategic resources designed to help advisors differentiate their business and add value for their clients,” said Scott Posner, LPL executive vice president of business development.