Website Banner Specifications
E-Directs | E-Newsletters | FA Digital Edition
(All digital materials are due 5 business days prior to launch)
Top Leaderboard Banner –
Dimensions: 728 x 90 File size: 40k initial | 100k polite
File Format: 3rd party tags or Rich Media, GIF/Animated GIF, JPEG with URL address for click-through.
Animation: 3 loop maximum, 30 second maximum
Expanding: 728x180 open down File size: 100k
User initiated expansion click or rollover, contain a close button, and auto-collapse after 15 sec
Medium Rectangle Banner –
Dimensions: 300 x 250 File size: 40k initial | 100k polite
File Format – 3rd party tags or Rich Media, GIF/Animated GIF, JPEG with URL address for click-through.
Animation: 3 loop maximum, 30 second maximum
Expanding: 600x250 – open right File size: 100k
User initiated expansion click or rollover, contain a close button, and auto-collapse after 15 sec
Skyscraper Banner –
Dimensions: 160 x 600 File size: 40k initial | 100k polite
File Format – 3rd party tags or Rich Media, GIF/Animated GIF, JPEG with URL address for click-through.
Animation: 3 loop maximum, 30 second maximum
Expanding: 320x600 – open left – file size max. 100k, (skyscraper 3 - open right)
User initiated expansion click or rollover, contain a close button, and auto-collapse after 15 sec
Half Page Banner –
Dimensions: 300 x 600 File size: 80k initial | 100k polite
File Format – 3rd party tags or Rich Media, GIF/Animated GIF, JPEG with URL address for click-through.
Animation: 3 loop maximum, 30 second maximum
Expanding: 600x600 – open left – file size max. 160k
User initiated expansion click or rollover, contain a close button, and auto-collapse after 15 sec
Interstitial (Roadblock) –
Dimensions: 640 x 480 File size: 80k initial | 100k polite
File Format – 3rd party tags or Rich Media, GIF/Animated GIF, JPEG with URL address for click-through.
Auto close: 15 seconds
Button Box Banner –
Dimensions: 125x125 File size: 20k initial | 40k polite
File Format – 3rd party tags or Rich Media, GIF/Animated GIF, JPEG with URL address for click-through.
Button Box 2 Banner – (channel, news, poll, video sponsor)
Dimensions: 120x60 File size: 20k initial | 40k polite
File Format – 3rd party tags or Rich Media, GIF/Animated GIF, JPEG with URL address for click-through.
Companion Logo Banner – (channel sponsor)
Dimensions: 300x60 File size: 20k static
File Format –GIF or JPEG
Recruitment Ad –
Dimensions: 450 x 255 File size: Static-40k /Flash-40k | 100k polite
File Format – 3rd party tags or Rich Media, GIF/Animated GIF, JPEG with URL address for click-through.
Text Link –
Dimensions: 65 text characters accompanied by Click URL, Tags are not accepted
Pre-roll Video Ad –
Pre-roll clip - 15 seconds max, 580 x 330 screen size, .flv or .mp4 or (HD Quicktime .MOV or .AVI)
Notes:
Rich Media(HTML) - must contain a placeholder in the ad code for the click tracking
Flash – 24 Frames Per Second (FPS) max, ActionScript 2 or 3, Flash banners must be accompanied by a back up .gif or .jpg. Must contain hardcoded URL or contain clickTAG
Animation - 3 loops maximum. Max length 30 sec
Video - must contain ClickTags, Max length 30 sec. no looping, polite load 100k, file size 1 mb max
Alternative Text - May be up to 10 words.
Hot Spot Restrictions - Hotspots are confined to the ad unit dimensions only.
Delivery Schedule - 5 business days prior to flight date.
New Creative - Option to change creative content of any advertising space once per month.
FA Video website
Pre-roll clip - 15 seconds max, 580 x 330 screen size, .flv or .mp4 or (HD Quicktime .MOV or .AVI)
Video Sponsor logo - 120 x 60, Static-20k /Flash-20k 120x60
Video
Title and abstract (1-2 sentences about the video), 580 x 330 screen size, HD Quicktime .MOV, MP4, or .AVI, length - 3 to 5 minutes
Channel sponsorship
Top Leaderboard Banner – 728x90
Medium Rectangle Banner – 300x250
Skyscraper Banner – 160x600
Bottom Leaderboard Banner – 728x90
Button Box 2 Banner – 120x60 (Home Page Logo)
Companion Logo Banner – 300x60 (Channel E-blast)