National Advisors Trust has been honing its attack with new private label services that allow advisors to market a trust company under their own names (as a division of the nationally chartered mother ship). The firm has also recently launched a program to place its trust officers in its member firms' offices. It recently put a 17-year estate planning attorney inside Moneta Group in St. Louis. Part of her job is to examine clients' wills and trust documents to see how they currently fit into their estate plans, says Ferguson.
And it's important to review, because it could be that the trust names a successor trustee who will walk the money out the door or it might even name another bank, who will take the assets away from the advisor.