Two of the entities in the Carson Group, a conglomerate of companies based in Omaha, Neb., serving advisors and investors, are rebranding as Carson Group Coaching and Carson Group Partners, the organization announced Wednesday.

Carson Group Coaching was formerly Peak Advisor Alliance, and Carson Group Partners was formerly Carson Institutional Alliance.

Carson Group Partners has more than doubled its total assets under advisement to $8.56 billion over the past three years and more than tripled the number of advisor firms under its brand.

Carson Group Coaching also has increased its advisor membership to 1,208 firms, consisting of more than 5,000 advisors across the U.S. and Canada.

Carson Wealth continues to operate under the holding company, which was founded by Ron Carson.