Carson Group has hired a former LPL Financial executive to join its executive board to help steer the company's strategic focus, according to a news release.

Burt White, who was the managing director and chief investment officer at LPL for the past 14 years, will serve as managing partner and chief strategy officer at Carson Group. He will sit alongside the firm's top executives, including CEO Ron Carson, co-presidents Teri Shepherd and Aaron Schaben, managing partner Jamie Hopkins and CFO Nick Engelbart, the release said.

In the newly created role, White’s focus will be to augment and elevate the firm's strategic opportunities for growth. “Harnessing the power of Carson's experienced investment team, White will advance the firm's ability to deliver an unparalleled wealth management experience for partner firms, transform Carson's investment platform for scale, and advance the company's digital client experience to redefine how the industry shows and talks about wealth, the release said.

“What excites me the most about Carson is the opportunity we can seize and the impact we can have,” White said in a statement. “I have said many times that the world's greatest new superpower is its adaptability, and I haven't seen a company rivaling Carson as more equipped to innovate, pioneer and deliver forward-thinking industry thought leadership at such a rapid pace.”

White, who retired from LPL in March, also will work with Carson's investment team “to build and deliver an entire investment ecosystem that drives growth for the firm's 120 partners who collectively manage $20 billion in assets,” the release noted.

Carson said he has known White for 14 years. He said White not only understands where the profession is but where it needs to go. “We're extremely intentional about the people we add to our leadership team, and I am incredibly excited about what Burt brings to the table as a human, friend and visionary of our profession.” 

Carson added, “Anyone who has spent time with Burt knows the most important thing to him is the relationships he has with advisors and their clients. That mentality and belief system couldn't be more aligned with where we are headed, and we feel very fortunate to have him [be] a part of this growing movement.”