Seattle-based KMS Financial Services announced on Thursday that Erinn Ford will become the firm’s president later this year.

Ford, currently president of Cetera Advisors, will begin her new role in March, replacing Tracy “Ace” Forsythe, the current KMS president who is retiring later this year.

Earlier this week, Cetera Advisors announced that Mimi Bock will replace Ford company to serve as the broker-dealer’s president.

Ford, a graduate of the University of Washington, wanted to relocate to be closer to family and friends in Seattle.

“Becoming part of the KMS team not only opens an exciting new chapter in my professional life, it also provides me with a homecoming to the greater Seattle area, where my family and I have deep personal roots that go back for generations,” she said. “The opportunity to join KMS comes at a time in my life when it makes sense for family reasons to relocate permanently to Seattle once more.”

KMS Financial Services is a subsidiary of Ladenburg Thalmann with $16.6 billion in client assets as of Dec. 31.