Vanguard Charitable, a sponsor of donor-advised funds, has launched a new tool to help donors hone their philanthropy and help them to more precisely fulfill their charitable goals.
The digital tool, MyGiving, is a planning resource designed to enhance donor impact and help donors put their charitable giving plans into action easily, Vanguard Charitable said.
“We are focused on increasing giving and providing donors with advanced, transparent, and user-friendly solutions to help them achieve their giving goals,” Jodi Rosen, chief development officer at Vanguard Charitable, said in a statement. “Our donors are very thoughtful, and this tool provides them with more ways to look at their philanthropic impact and legacy, rather than simply seeing giving as a transaction."
MyGiving includes educational resources to help donors plan and determine specific cause areas of need, personal philanthropic values, and geographic touchpoints to focus their giving. It also offers a quiz to help donors better understand their unique charitable giving styles and preferences.
“Vanguard Charitable determined that an integrated digital experience would support its donors to think more strategically about their charitable giving and maximize their impact through a customized philanthropic plan,” the firm said. .