Alexandra Lebenthal, the granddaughter of one of the first women on Wall Street, has launched a magazine devoted to female financial advisors.

Lebenthal, CEO of Lebenthal Holdings, named the new digital magazine after her grandmother, Sayra, who cofounded Lebenthal & Co. in 1925 with her husband, Louis, and remained active in the firm into her 90s. The firm became well known in the municipal bond business and was later sold to Advest Inc. and then Merrill Lynch. In 2006, Lebenthal cofounded Lebenthal Holdings (formerly Alexandra & James LLC), with her father, Jim, to provide advisory services, wealth management and family office management.

Lebenthal Holdings is publishing SAYRA quarterly and is distributing it electronically to more than 90,000 female FAs with assets totaling more than $3 trillion.

The second issue was recently published and includes a cover story on investing in companies run by women. Lebenthal Holdings says in a press release that topic is very timely, considering the recent launch of a mutual fund, a hedge fund and an exchange-traded note focused on women-led companies. The article also profiles Elizabeth Street Capital, a fund created by the Tory Burch Foundation in conjunction with Bank of America to provide low-cost loans to women-owned businesses.

Lebenthal will be the keynote speaker at FA's inaugural #InvestInWomen conference in Las Vegas later this month. To obtain an electronic copy of the Winter 2015 issue of SAYRA and sign up for future editions, visit http://www.lebenthal.com/lebenthal_wealth_advisors/sayra, or call Lebenthal at (877) 425.6006.