Leading Money Energy Conversations
Learning to talk about money is essential to amplifying money energy. Extensive examples of techniques and approaches were shared among the conference participants. The Platinum Rule of Money Conversations was distilled down for advisors into three steps: 1) Start with discovering the client’s authentic identity as the foundation for obtaining money clarity, 2) Have the client draw a “Painted Picture” of their ideal Quality Life to cement their dreams, desires, and goals through visualization, and 3) Then, as a final step discuss the role of money.

Further, Platinum Rules for Relationships were distilled down for advisors to build customized communication: 1) learn how to ask the right questions based on client DNA style, 2) keep conversations safe, and 3.) manage emotions.

This was truly a masterclass on the art of conversation for client connection.

The Secret To Longevity Discussion
The landscape and research results behind the mind-body-life connection was explored, and again, in its most practical and effective application for client’s overall well-being. Longevity requires maintaining a high level of equilibrium in personal life energy between money, nutrition, health, and mind. In particular, there was a big emphasis on reducing stress caused by money.

Behavior Tech 3.0
DNA Behavior discussed how they are updating their technology platform for white labeling and flexibility to conform their behavioral platform to different advisor and consultant practices for release early next year.

A key element in financial services practice management training focuses on uncovering client needs and goals – usually through asking a series of direct and linear questions. But the over-riding question remains as to how exactly do you truly engage your clients and prospects? What does effective engagement look like? What are the appropriate questions to ask? How far can you and do you need to go in building a connection that can lead to quantum benefits for the client?

The Conference’s greatest message for me was realizing the massive growth and maturity on the perceptions of what client engagement and financial advice can become. How behavioral insights can be embedded into a financial business to “Know, Engage and Grow” every employee, advisor, and client on a real-time basis. Can this behavioral technology application become a major catalyst responsible for actualizing and driving advisors into the next-generation of financial advisors – further propelling financial services away from a sales industry to an advice profession - to meaningfully engage and advise their clients to a true holistic state of wealth management?

Recommended books as resources:
Transfer Your Mindset and Emotions Behind Money - by Julie Marie Murphy

How Rich People Think by Steve Siebold

Changing Conversations in Organizations by Dr Patricia Shaw

Coaching A to Z: The Extraordinary Use of Ordinary Words by Haesun Moon

Change Your Questions, Change Your Life by Marilee Adams

Focus: Use Different Ways of Seeing the World for Success and Influence by Heidi Grant Halvorson PhD

The Biology of Belief by Bruce Lipton

Teresa Bullard-Whyke (meta physicist) — Youtube videos on quantum field and harnessing quantum field

The Institute for Innovation Development is an educational and business development catalyst for growth-oriented financial advisors and financial services firms determined to lead their businesses in an operating environment of accelerating business and cultural change. We operate as a business innovation platform and educational resource with FinTech and financial services firm members to openly share their unique perspectives and activities. The goal is to build awareness and stimulate open thought leadership discussions on new or evolving industry approaches and thinking to facilitate next-generation growth, differentiation and unique community engagement strategies. The institute was launched with the support and foresight of our founding sponsors — Ultimus Fund Solutions, NASDAQ, FLX Networks, Advisorpedia, Pershing, Fidelity, Voya Financial and Charter Financial Publishing (publisher of Financial Advisor and Private Wealth magazines).

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