Pebbles will be invisible to the general public. Coin and token exchanges make it simple to present ecommerce in any denomination. Pebbles will be the medium of exchange within the platform’s smart contracts for goods and services. “Publishing’s ecommerce needs mega payments, micropayments, and every size in between.

Pebbles are better suited for it than BTC, ETH, READ and RIGHTS tokens, or dollars for that matter,” said Publica’s COO Antons Sapriko. Publica’s development team is Scandiweb. Their Ethereum ICO experience includes projects with Element Group. As a leading Magento developer, their ecommerce experience includes Walmart, The New York Times, Land Rover, Jaguar and many other leading names.

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