The Rowling controversy is likely to diminish some anticipation for the game, said Felicia Grady, managing editor of the popular Harry Potter fan site MuggleNet. “Based on what I’ve seen from fans, I do believe that Rowling’s comments have had some effect on the level of excitement they have for the Harry Potter RPG or other upcoming content,” Grady wrote in an email. “We’ve seen comments from fans who no longer wish to support Rowling or the brand financially.”

The potential sale of Warner Bros. Interactive would have an even greater impact on the game’s future, said Matthew Kanterman, an analyst at Bloomberg Intelligence. Pricy projects are the most at risk of cancellation in the event of a sale, he said, “especially something like this that has been in the works for years.” CNBC, which reported two weeks ago on talks to sell the AT&T-owned gaming unit, said a deal wasn’t imminent.

Warner Bros. had originally planned to announce the Harry Potter game during a news conference at the trade show E3 in June, according to people familiar with the plans. When E3 was canceled due to the coronavirus pandemic, the publisher’s marketing roadmap shifted.

The new plan is to unveil the Batman game in August at a digital event called DC FanDome, and the Harry Potter game will be revealed later, a person with knowledge of the plans said. The person said those plans were made before Rowling’s comments.

This article was provided by Bloomberg News.

First « 1 2 » Next