In its fourth year, the Power of Financial Planning award is given to advisors and firms that elevate the financial planning profession by providing quality pro bono financial planning and advice to underserved populations.

“Pro bono financial planning has been engrained in FPA’s culture for over two decades. Our national network of local chapters does an outstanding job of helping underserved and at-risk members of their local communities benefit from this life-changing financial planning advice,” Moore said. “FPA of Dallas/Fort Worth and FPA of Southwest Florida have spent the past 12 months working to make financial planning more accessible to members of their respective communities.”

The FPA of Dallas/Fort Worth is the large chapter recipient. The chapter provided multiple pro bono opportunities for members, served a high number of community members, and employed creative ways of enhancing engagement and visibility, including a Pro Bono Partner Spotlight at chapter meetings throughout the year, the FPA and Foundation for Financial Planning said. In particular, “the chapter focused pro bono efforts on helping Wings for Widows, a non-profit focused on financially empowering women coping with loss. Chapter members engaged with widows and widowers to provide one-on-one financial planning services.”

The FPA of Southwest Florida is being honored as the small chapter recipient. “The chapter saw impressive pro bono results for a chapter of its size, including comprehensive outcome measures and reporting, utilization of a strong program delivery model by partnering with local nonprofit organizations, and partnering with students studying finance at a local university to provide translation services. Among their efforts, the chapter worked with Grace Place for Children & Families to deliver a series of financial literacy workshops to families in low-income neighborhoods,” the FPA and foundation said.

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