Ellis: Sarah, please tell our readers about your recently published book titled Loaded: Money, Psychology and How To Get Ahead without Leaving Your Values.
Newcomb: I wrote it for individual readers, but I think it’s an excellent tool for advisors to understand their clients better, to understand themselves better, and to give them a different language to speak with their clients. I definitely think that it’s one of the books that advisors should read if they want to really know where their clients are coming from.
Ellis: Sarah, will you be adding any additional psychological factors to future studies of financial consumers and investors?
Newcomb: I am currently adding two factors to my model: patience and social comparison, so I think financial advisors will want to stay tuned in to this work, Paul.
Paul Ellis founded Paul Ellis Consulting to work with financial advisors who want to integrate sustainable and impact investment strategies for their clients.