Trivium Point Advisory, a Tarrytown, N.Y.-based firm with about $250 million in advisory and brokerage assets has joined LPL Financial’s broker-dealer and corporate registered investment advisor custodial platforms, LPL announced today.
George Gerhard and Ron Pac, who launched the firm last year, join LPL from Mass Mutual. They are joined by eight other professionals comprising of advisors, consultants, accountants and support staff.
Gerhard and Pac, according to the announcement, have nearly 30 years of combined industry experience and worked together at a previous firm for about nine years. In explaining that Trivium in Latin means “the place where three roads meet,” the advisors called it a perfect analogy to represent the three legs of their practice: personal wealth management, business consulting and tax services.
“Often, there is disconnect over the course of a person’s lifetime as they accumulate wealth and find an advisor, while also working with an accountant and attorney. Our job is to connect the dots to bring a holistic view of a client’s entire financial situation. It’s our goal that a client’s financial situation never hits a ceiling of complexity that warrants them to look outside our firm,” Gerhard said in a statement.
Added Pac, “We share a common mission to create an experience that allows our client to connect their personal finances and investment, business initiatives where applicable, with the advice and execution of their taxes without ever leaving the office.”
The advisors said in aligning with LPL they are looking to build on the firm’s entrepreneurial foundation while maintaining its unique culture and brand. “With LPL, we can brand our entire organization and stay ahead of the curve in the industry, with a goal of providing the most progressive advice and services to help our clients work toward their financial goals,” Pac said.
Rich Steinmeier, LPL Financial managing director and divisional president for business development, said serving a client’s wealth management needs creates an opportunity for advisors to play a broader role in their clients’ financial lives and build deeper relationships. “Ron and George have embraced the entrepreneurial spirit of independence by establishing a business that aligns a client’s key financial support teams so that they received an enhanced, streamlined service experience,” he said.